WellRooted
SPECULATIVE DESIGN  / 2024


This project asked us to reimagine a historical artifact that symolizes exclusion and oppression into a product of inclusion, empowerment, and social justice. 

The object I chose to transform was an everyday credit card because of these systemic inequalities: predatory lending practices, unequal access, and income inequality. This card would empower users to grow their savings and wellbeing while promoting equal access by personalizing interest rates. This card would allow users to feel optimistic about their financial state. I designed an app that would associate itself with this card by being your everyday banking app while also having wellness attributes.